Using a sliding drawer to make previously viewed products top-of-mind

Industry

Media

Channel

Mobile Web, Web

Impacted Pages

Sitewide

Implementation Effort

Low
Who:

A large employment site

Strategy:

To help visitors keep track of B2B products that have viewed and liked, the site stores them in a pull-out drawer that takes up little real estate is also optimized for mobile/tablets

Using a sliding drawer to make previously viewed products top-of-mind Using a sliding drawer to make previously viewed products top-of-mind
Hypothesis:

As shoppers engage in product discovery, exploring a brand’s online catalog in hopes of finding the right item to suit their needs, they often need assistance staying on top of which products they’ve already viewed. No matter how many pages a shopper may navigate, online retailers can conveniently store recently viewed products and relevant items by deploying product recommendations drawers, which can live on both the top or bottom of the page.

Templates that can be used to achieve this:

Your Dynamic Yield account comes preloaded with a rich library of personalization templates, so that you can launch personalization use-cases instantly without requiring any additional design and development effort.

Discover the Template Library