All Posts by Liz Steelman

What Marketers Miss in the GenAI Discussion

Dynamic Yield Product Researcher Oren Evron explains how Generative AI is transforming personalization—and how marketers can adapt and thrive in this evolving landscape.

Liz Steelman

While optimistic, Grocery/CPG brands’ personalization potential stifled by operation and resource gaps

Grocery e-commerce is set to double over the next five years. Shoppers are demanding increasingly personalized experiences. Is the industry prepared? See what our research had to say in our 2024 State of Personalization Maturity in Grocery/CPG report.

Liz Steelman

Personalization Unfolded

Learn how data & tech unlock customer magic in this deep dive into personalization, ranging from the fundamentals to cutting-edge strategies.

Liz Steelman

Crucial Takeaways from Personalisation Pioneers Singapore 2023

From becoming truly data-driven to working smarter, use the day’s learnings to find your programme’s edge.

Liz Steelman

The Core Insights from Personalization Pioneers Berlin 2023

From guiding AI and scaling localization to audience strategy foundations and agile infrastructure, find your program’s edge with the day’s learnings.

Liz Steelman

5 Personalization Strategies to Bring the Magic of the In-Store Grocery Experience, Online

A subset of readily-available, specially-tailored strategies to help grocery/CPG brands acquire and convert digital customers—plus help them stay loyal.

Liz Steelman

The Main Learnings from Personalization Pioneers New York 2023

From strategy and team organization to data feeds and tech stacks, find your program’s edge with the day’s learnings.

Liz Steelman

Personalization in QSR: The Possibilities You Didn’t Know Existed

Advancements in technology are opening new doors to drive loyalty and maximize business profits for QSR through personalization.

Liz Steelman

An Intro to MACH Architecture

Why the move from monolithic architecture enables greater customization, speed, and scale in digital experience delivery, including personalization.

Liz Steelman

The Top Takeaways from Personalisation Pioneers London 2023

From how to find your edge to defining a personalisation path, future-proofing your technology, and scaling localisation.

Liz Steelman

The Best Highlights from Personalization Pioneers Los Angeles 2023

3 insights to help your personalization program achieve efficiency while delivering empathetic experiences.

Experience OS

Core Capabilities

Made for Scale

Industries

Channels

Proven impact and success services

Built for scale

Robust partner network

Extensive product resources

All Posts by Liz Steelman

What Marketers Miss in the GenAI Discussion

While optimistic, Grocery/CPG brands’ personalization potential stifled by operation and resource gaps

Personalization Unfolded

Crucial Takeaways from Personalisation Pioneers Singapore 2023

The Core Insights from Personalization Pioneers Berlin 2023

5 Personalization Strategies to Bring the Magic of the In-Store Grocery Experience, Online

The Main Learnings from Personalization Pioneers New York 2023

Personalization in QSR: The Possibilities You Didn’t Know Existed

An Intro to MACH Architecture

The Top Takeaways from Personalisation Pioneers London 2023

The Best Highlights from Personalization Pioneers Los Angeles 2023