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Amazon Personalization

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Targeting & Personalization Article

Amazon Prime Day: Strategies to Personalize like a Goliath

by Shana Pilewski
Targeting & Personalization Article

Takeaways from XP Roundtable: Amazon in Times of Crisis

by Gabrielle Blinderman
Amazon recommendation strategies
Recommendations Article

Two decades in the making – the powerful strategies behind the Amazon recommendation engine

by Leah Retta
Personalize Like Amazon
Targeting & Personalization Article

The 26-Point Checklist for Closing the Amazon Gap

by Shana Pilewski
Targeting & Personalization Article

In the Age of Amazon, Why Isn’t Every Retail Customer Experience Personalized?

by Shana Pilewski
Personalization Now
Targeting & Personalization Article

Personalization: Tomorrow is Now

by Shana Pilewski
Buyer Legends Interview
A/B Testing & Optimization Article

Buyer Legends Book Interview: Best-selling Authors Jeffrey & Bryan Eisenberg with Anthony Garcia

by Ohad Flinker
Marketing Personalization Book Covers
Targeting & Personalization Article

5 Marketing Personalization Books Every Marketer Must Read

by Ohad Flinker
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