Gen AI-powered assistants, chatbots, and live chat have shifted the way consumers interact and shop with brands. Here’s how you can use conversational commerce to gain personalization data, deploy it across channels, and foster deeper, empathy-driven interactions with your customers—no matter your industry.
The fundamentals of running a successful global test and how brands can steer clear of misinterpreting their results.
Maya Gorlicki, Director of Enablement at Dynamic Yield, discusses what makes a personalization strategy successful during Black Friday and major seasonal events, covering online retail and more.
Drawing from over a decade of experience, Dynamic Yield Director of Customer Success, Doron Taub, outlines the best strategies for communicating the value of your personalization program to the C-suite.
Dynamic Yield Product Manager Lior Delouya outlines the universal problem of decision fatigue, and how retailers can use AI-powered personalization tools to overcome it.
