Zeotap

Zeotap creates a single customer view allowing Dynamic Yield users to personalise engagement campaigns based on a complete picture of the customer. For example:
– Ensuring customers are only engaged on channels for which they’ve given explicit consent
– Delivering cross-channel cart abandonment campaigns and incentives based on a customer’s lifetime value
– Tailoring digital engagement based on a customer’s offline engagement (such as in-store purchases or customer service records)